The coronavirus > COVID-9 earlier this year delivered a one-two punch to patrons of the RV camping and live music festival sectors. It also presented in stark contrast the tale of those two industries and how different they are when faced with a potentially existential threat. Almost immediately, both the live entertainment and the camping and recreational vehicle (RV) industries got hammered. Both were shut down cold. No concerts, no camping, no club shows, no festivals.
However, those similarities soon ended and traveled different roads. As the pandemic slogged on and science and consumers came to understand it better, what was murky soon cleared. Those denizens of both RVing and music festivals realized the sectors had nothing in common and the longer-term impact upon these two unique categories couldn’t be more different.
Live music still struggles – horribly. RVing is stronger than ever. How governments, consumers, and the respective industries responded reflect how little we knew then, and how much we think we know now.
Continue reading “Tale of Two Industries: Concerts & Camping Amid Coronavirus”